Business Studies O Level Malik Zubair Hussain O Level Topical Work Book

1,080.00

Book Code : 127
Number of Pages : 477
Author : Malik Zubair Hussain
Language : English
Publishers : Read and Write Publications

 

Categories: ,

Description

TABLE OF CONTENTS
UNIT 1 UNDERSTANDING BUSINESS ACTIVITY ————————————————————– 3
1.1 Business Activity ——————————————————————————————— 3
Answer Section ————————————————————————————————- 7
1.2 Classification of Business ——————————————————————————— 9
Answer Section ————————————————————————————— ———- 13
1.3 Enterprise, Business Growth and Size —————————————————————- 15
Answer Section ————————————————————————————— ———- 24
1.4 Types of Business Organisation ————————————————————————- 29
Answer Section ————————————————————————————— ———- 43
1.5 Business Objectives and Stakeholder Objectives ————————————————- 51
Answer Section ————————————————————————————— ———- 63
UNIT 2 PEOPLE IN BUSINESS ————————————————————————————– 69
2.1 Motivating Employees ————————————————————————————— 69
Answer Section ————————————————————————————— ———- 80
2.2 Organisation and Management ————————————————————————— 87
Answer Section ————————————————————————————— ———- 101
2.3 Recruitment, Selection and Training of Employees ———————————————– 108
Answer Section ————————————————————————————— ———- 124
2.4 Internal and External Communication —————————————————————– 133
Answer Section ————————————————————————————— ———- 141
UNIT 3 MARKETING —————————————————————————————————- 145
3.1 Marketing, Competition and the Customer ———————————————————– 145
Answer Section ————————————————————————————————- 158
3.2 Market Research ———————————————————————————————- 165
Answer Section ————————————————————————————— ———- 170
3.3 Marketing Mix ————————————————————————————————- – 173
Answer Section ————————————————————————————— ———- 206
3.4 Marketing Strategy ——————————————————————————————- 223
Answer Section ————————————————————————————— ———- 236
UNIT 4 OPERATIONS MANAGEMENT ————————————————————————— 243
4.1 Production of Goods and Services ——————————————————————— 243
Answer Section ————————————————————————————— ———- 264
4.2 Costs, Scale of Production and Break-Even Analysis ——————————————- 277
Answer Section ————————————————————————————— ———- 294
4.3 Achieving Quality Production ————————————————————————— – 302
Answer Section ————————————————————————————— ———- 308
4.4 Location Decisions —————————————————————————————— 311
Answer Section ————————————————————————————— ———- 317
UNIT 5 FINANCIAL INFORMATION AND DECISIONS —————————————————— 321
5.1 Business Finance Needs and Source —————————————————————– 321
Answer Section ————————————————————————————— ———- 329
5.2 Cash-flow Forecasting and Working Capital ——————————————————– 334
Answer Section ————————————————————————————— ———- 344
5.3 Income Statements —————————————————————————————— 349
Answer Section ————————————————————————————— ———- 354
5.4 Statement of Financial Position ———————————————————————— – 357
Answer Section ————————————————————————————— ———- 362
5.5 Analysis of Accounts ————————————————————————————– – 364
Answer Section ————————————————————————————— ———- 375
UNIT 6 EXTERNAL INFLUENCES ON BUSINESS ACTIVITY ——————————————— 381
6.1 Economic Issues ———————————————————————————————- 381
Answer Section ————————————————————————————— ———- 392
6.2 Environmental and Ethical Issues ———————————————————————- 398
Answer Section ————————————————————————————— ———- 411
6.3 Business and the International Economy ———————————————————— 418
Answer Section ————————————————————————————— ———- 426

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